Member or non-member, male, female, or other, join us and participate in the conversation about the newly forming norms in both consumer behaviour and our everyday work lives on June 2.
Sara Bergendorff, Materials Specialist, and Sara Riismark, Communication Strategist from Returpack, will kick-start the session by sharing their latest observations on the changes in consumer behaviour, triggered by the currently undergoing global pandemic.
A brief word from the speakers:
“Even during times of crisis, awareness of the environment and the benefits of recycling are still high among the Swedes, but it takes new paths. At Returpack / Pantamera we have seen changes in material flows in recent months as an effect of the corona-pandemic. We will present the observed consumer behaviour changes along with our new communication strategies on how to adjust to the new normal.”
The presentation will be followed by a lunch discussion with the Fempack steering group, continuing the conversation on the potential new behavioural patterns visible in the supply chain. We will hear Helena Lindh, Market Sustainable Expert at Tetra Pak Nordics, Hannah Franzel, Packaging Developer at Orkla Foods Sweden and Teresa Ewing, Packaging Engineer at IKEA Food. The discussion will be moderated by Cecilia Tofterö, Packaging Developer and Strategist at Tofterö.se.
We will finish our virtual meeting with an open Q&A session, expecting your active participation. We are looking forward to connecting to you all for insights, networking and fun!
